Pop Seoul Release year 2021 Location Ciudad de México, México Business Music Categories Art Direction Branding Character Design Copywriting Illustration Logo & Identity Motion Graphics Packaging Photography Storytelling Strategy Voice & Tone Pop Seoul, it’s an online Mexican store in charge of bringing the new K-pop musical releases to all fandom, and Korean culture lovers around Latin America. No matter if you are an ARMY, BLINK, E.L.F., or an EXO-L, in Pop Seoul, you can find the best and the new of your Idols. Our inspiration, to create the brand experience, is influenced by the neon lights of Seoul, and the journey to a mythical culture that many of us would like to live in the company of our friends while we taste the flavors of its street food and its karaokes or arcade salons.
